Author: Shellback Digital

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Top 10 Strategies to Boost Your Google Reviews

Google Reviews play a crucial role in influencing local search rankings and attracting new customers. By encouraging positive reviews and actively managing your online reputation, you can significantly improve your business’s visibility and credibility. Understanding…
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Shoppable ads: A Guide to Boosting Online Sales

Shoppable ads are a type of online advertising that allows users to directly purchase products or services from within an ad. These interactive ads provide a seamless shopping experience, making it easier for customers to…
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Niche Marketing: A Targeted Approach to Business Success

Niche marketing is a strategic approach that involves focusing your marketing efforts on a specific, narrow segment of a broader market. Instead of trying to appeal to everyone, you tailor your products, services, and messaging…
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How to Use Geofencing Marketing in Local SEO

Understanding Geofencing Geofencing involves creating a virtual perimeter around a geographic area, such as a store, event venue, or specific neighborhood. When a user’s device enters this perimeter, they become eligible to receive targeted ads…
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